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Aside from being a fashion apparel magnate, Alex Holliman is also the founder and CEO of the said fashion suitware. He delicately assembled his own design of fashion in the early 0f 2004 for private clients only. He showcased his first work of fashion in Omaha, Nebraska where he was born and nourished. His vision to enhance his brand and passion encouraged him to move to Atlanta, Georgia and targeted the professional and celebrity figure as his clients.
Alex Holliman is the second child of the three siblings and born on May 4, 1982 in Omaha, Nebraska. Alex Holliman, at a very early age of 9, discovered that he has the passion for fashion designing. From his weekly savings, he purchases garments from local stores and deconstructs them to create his own personal design. In addition, he utilises some sheets and old pillowcases of his mother and stitch them together to create a new pattern. He continually enhanced his skills by experimenting and reading fashion books and magazines until he perfected it. With the support of his mother, Alex brought his first sewing machine and designed his first labeled product at the age of twelve. His brother generates the name FarrierBell fashion from the names of their grandmother Ruth Farrier Jackson and Tellie Bell Holliman.
Without any college degree, Holliman is now the owner and CEO of the renowned FarrierBell fashion based in Atlanta,Georgia. With much ambition to become prominent, he decided to reach the professional and celebrities in Atlanta,Georgia and the name FarrierBell fashion became international. The FarrierBell fashion of today’s generation represents elegance, power and sophistication in terms of the fashion industry. It has a strong mechanism to create fabulous red-carpet events, bridal occasions and promenade ceremonies using much more quality fabrics, details and ornaments to graciously guarantee a unique perfection of design. As a matter of fact, when they started, the FarrierBell fashion has its own ensembles of artistry that are being recognized by both domestic and international clients. Because of their famous status, they are even featured by most international magazines, TV shows, news headlines and also desired by most celebrity stylists of their industry. Aside from being famous in the world of fashion, the FarrierBell fashion receives various distinguished awards and includes the prestigious Fashion Icon award.
Though his passion to create an elegant design to create a perfect occasion, Alex Holliman never forgets his place to become a nationally known figure never fade out. He still has the desires to supply the local stores in his place and to become a known distributor of the FarrierBell fashion products. Lastly, his desire to make his place well-known for his product is still his aim.